Legal Information

Privacy policy

Privacy policy


Status as of 08.01.2013


We welcome you on and hope you enjoy shopping on our TAO Sportswear website.With the following statement we want to show you how important it is for us to protect your personal data. Here, we would like to mention explicitly that we do not collect, use or forward your personal data without your express consent.

This TAO Sportswear Digital Privacy Policy (USA) ("Privacy Policy") describes how we collect and use your information through a variety of digital means. By accessing or using this website, mobile application or other TAO product or service on any computer, mobile phone, tablet, console or other device (collectively, "Device"), you consent to our Privacy Policy. TAO may modify this Privacy Policy at any time effective upon its posting. Your continued use of our products and services constitutes your acceptance to this Privacy Policy and any updates. This Privacy Policy is incorporated into, and is subject to, the Terms of Use.


While this Privacy Policy is intended to generally describe our privacy practices, our goal is to also provide more detailed information at times when it's most meaningful to you. Please look for these notices within our TAO services.


1. Collecting Information


What You Give Us
We collect information you give us or permit us to access. Information may include, but is not limited to, your name, email and physical address, telephone number, and gender.

What We Collect From You
We may automatically collect information regarding your interaction with, and use of, our products and services. Information we may collect includes, but is not limited to, your telephone number, Device identifier and hardware information, browser type and language, cookie information, system type, whether you have enabling software to access certain features, access times, referring website URLs, information about your purchases and other information about your interactions with us.

What We Collect From other TAO Interactions and Third Parties
We may combine information you give us with other information from TAO sources, transactions and communications. This may include, but is not limited to, information from direct mail, catalogs, events, products and applications, or other TAO interactions. We also collect information about gift recipients provided by the giver.

Children's Privacy
We do not knowingly collect or solicit personal information from children under 13.


2. Using Information


We may use your information to do the following:

Enable Your Use
1 Enhance, customize and personalize your TAO experiences and communications
2 Use TAO features, such as race registrations, placing an order, and other activities

Operate, Improve and Analyze
1 Operate, provide, improve and maintain TAO's products and services, including analyzing non-personal behavior and trends
2 Send you administrative messages and other information about TAO. Communicate with you about your purchase, account information or customer service 


Provide and Conduct Marketing and Promotions
1 Communicate with you about our products, services and events, and for other promotional purposes
2 Administer contests, promotions, events, surveys or other features
3 Display relevant marketing to you


3. Sharing Information


TAO Family
We may provide your information to TAO Sportswear, a division of Joy Sportswear GmbH companies and affiliates, including our partner company GAMA, shoptimax GmbH and stilbezirk GmbH Co. KG, and Heidelpay Payment GmbH ("TAO Family"), some of which may be outside the U.S.

Service Providers
We may transfer your information to TAO Family service providers to conduct our business. For example, they may handle credit card processing, shipping, data management, email distribution, market research, information analysis, and promotions management. 


4. By Law or to Protect Rights


We may disclose information upon governmental request, in response to a court order, when required by law, to enforce our policies, or to protect our or others' rights, property or safety. We may share information to prevent illegal uses of TAO's products and services or violations of the Terms of Use, or to defend ourselves against third-party claims. We may also share information with companies assisting in fraud protection or investigation.

Business Transfers Your information may be transferred to a third party as a part of our business assets in a sale of a part or all of TAO. If this should happen, notice will be provided by posting to the website or other form of communication.


5. Public Sharing


Default Sharing
When you join or use certain services, you agree to share a basic amount of information, which may include your username, city location, and profile picture.

Sharing You Choose
You may choose to share certain information. In order to participate in certain features, you may have to adjust your privacy settings and share more information. You may also choose to share your activity on other platforms, such as Facebook, Twitter and Google. Please read the privacy policies of those platforms, because your TAO activity published on those platforms will no longer be governed by TAO's Privacy Policy.

TAO Sharing
Information that is publicly shared may be used by TAO for promotional purposes.

Protecting Information
Security measures we use a variety of security measures, including encryption tools, to help protect your information. We use secure servers when you place orders. All credit card information you supply is transmitted via Secure Socket Layer (SSL) technology and then encrypted within our databases.

No Guarantee
However, like other companies, TAO cannot guarantee 100% the security or confidentiality of the information you provide to us.


7. Collection Tools


How We Collect Information
TAO automatically collects information within our products and services or stored by your browser or Device. We use a variety of methods to collect this information, including, but not limited to, cookies and pixel tags/web beacons ("Collection Tools").

Turning off Collection Tools
If you turn off certain Collection Tools, you may not have access to many features that make your experience more efficient and some of our services and features may not function properly.

Third Party Tracking
We also work with other companies who use tracking technologies to serve ads on our behalf across the Internet. These companies may collect information about your interaction with us, including advertising. If you would like to opt-out of 3rd party tracking technologies associated with our website, please click here. Note that if you opt-out from these third party tracking technologies, you may still see our ads at other websites, but the ads will not be tailored using third party tracking technologies associated with our website.


8. Choices


Modifying or Deleting Your Information
You can modify or delete your profile within certain TAO services, through your account. Your information previously posted may still be publicly viewable. TAO may keep information and content in our backup files and archives.

Communication/Unsubscribe/Opt-Out
Regardless of the settings you select, TAO may send you service-related communications. To unsubscribe and stop receiving messages, please change your settings or follow the instructions in the email, text message, notification or other message type. If you have unsubscribed from any TAO communications, due to production schedules, you may receive communications already in production.

International Users
Our digital operations are conducted, in whole or in part, in the United States and Germany. Regardless of where you live, you consent to have your personal data transferred, processed, and allow TAO to use and collect your personal information in accordance with this Privacy Policy.

Terms of Use
Your use of our products and services, and any disputes arising from them, is subject to this Privacy Policy as well as our Terms of Use. Please visit our Terms of Use, which explains other terms governing the use of our products and services.